Brown Brothers wine has launched the 18 Eighty Nine range.
Targeted at 22-44 year-olds, the wine is available in Sauvignon Blanc and Cabernet Sauvignon (rrp £12.99).
UK brand manager Emma Clark said: “The ethos behind the 18 Eighty Nine range is all about enjoying and sharing wine with friends. We feel that the range labels really reflect this sentiment in their design and overall feel, so are confident that this wine range will catch the eye and appeal directly to our target consumers.”
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